What Is an Executive Summary?Īn executive summary is a clear and comprehensive introduction to an overall business plan. Here’s what you need to know about the executive summary part of a business plan and how an executive summary template can help you to achieve your business goals, including a free template you can start with right now. And, a business executive summary template or executive brief template can help you do just that. However, because various types and approaches to producing an executive summary exist, it can help to have a better understanding of what considerations you should put into this, the most important part of your overall business plan. You want a summary that attracts, compels, and engages. The executive summary summarizes and succinctly introduces all the important aspects of your business plan. For these and more reasons, you should do everything you can to make sure your executive summary shows your business proposal in the best possible light. When it’s time for you to pitch a new idea, seek investors, gain a partner, or do anything else that involves other entities, you have to make sure you’re communicating your ideas clearly and effectively.įor a business, communication usually starts with a business plan, and the executive summary of the business plan can make or break a proposal. No matter the size of the business, there’s always a time when a first impression can make all the difference.
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